Solutions - Trade Marketing
Automate promotional campaigns end-to-end.
Trade marketers, brand managers, marketing directors - stop drowning in manual rebate processing. Focus on the campaigns, we handle the execution.
The challenge
Promotional campaigns create promises. Manual processes break them.
For who
Trade marketers · Brand managers · Marketing directors
Mail-in rebates, cashback offers, CLO campaigns, distributor incentives, purchase-proof contests - every promotional mechanic requires collecting documents, verifying eligibility, detecting fraud, and delivering payouts. At scale, across markets, in multiple languages.
Most teams process these manually. The result: 80% of mail-in rebate claims fail due to delays. 12% processing errors on requests. Fraud losses in reward programmes reach $3 billion annually. Every failed claim is a broken promise and a wasted marketing budget.
Samsung, Husqvarna, Bosch, H&M, Heineken, Lindt and Mentos all run their promotional operations through our platform. They need a system that handles volume across Europe, detects fraud at scale, and delivers payouts reliably in every market - in 35 languages.
How it works
From proof of purchase to payout, automated.
Collect proofs
Proof of purchase and participant data collection via any channel. OCR extracts product references, dates, amounts automatically.
Check eligibility
Automated rules per campaign, per market, per product range. Each participation validated against campaign criteria in real time.
Detect fraud
Document anti-fraud engine catches duplicates, manipulated receipts, suspicious patterns. Eligibility scoring prevents overspend.
Deliver payout
Bank transfer, gift card, physical prize - configurable per campaign. Dashboard tracking for the trade marketing team. Consumer support in 35 languages across Europe.
Cashback, CLO and mail-in rebate campaigns are one of four main use cases our platform handles. The others: disruption management for airlines and railways, insurance and assistance claim processing, and conciergerie services. Two key metrics drive every campaign: the number of customer journeys processed and the financing flow managed.
What we solve
- Mail-in rebate management at scale
- Cashback and CLO campaigns
- Distributor incentive programmes
- Contest and sweepstakes with purchase proof
What we deliver
- Proof of purchase and participant data collection
- Massive-volume OCR and data extraction
- Document anti-fraud and eligibility scoring
- Multi-channel automated payout
- Real-time dashboard and 35-language support